Robert Cialdini on Influence: New and Expanded - Roger Dooley
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Dr. Robert Cialdini is known as the foundational expert in the science of influence. His Principles of Persuasion have become a cornerstone for any organization serious about effectively increasing their influence. He is a New York Times, Wall Street Journal, and USA Today bestselling author, with over five million copies sold in 44 different languages. He is also the president and CEO of INFLUENCE AT WORK and a popular keynote speaker. Many listeners are familiar with Bob and his Principles of Persuasion, but the launch of his new and expanded book is worth revisiting his theories on the psychology behind persuasion. Listen in as
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