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The pop star is currently the most listened-to artist on the planet thanks to her legion of devoted superfans. But what’s behind her mass appeal?
Taylor Swift's “Cruel Summer” hits No. 1: How Lover was resurrected.
Taylor Swift Is The 21st Century's Most Disorienting Pop Star : NPR
Taylor Swift: What makes the singer so popular?
Why Taylor Swift is So Popular Among Girls, by Benjamin
Rumored Taylor Swift Memoir Is Actually by K-Pop Stars BTS - The New York Times
Team Taylor – why Swift's brand works so well and how it could come under threat
Opinion: Why Is Taylor Swift So Popular? – The Port Press
Why so many people want to see Taylor Swift, 'the voice of a couple of generations' - North Shore News
Taylor Swift Song Is Helping People Process Miscarriage
Taylor Swift Can't Dance, and Her Fans Can't Either: New York Times